Online 1 on 1 transformation and performance coaching, worldwide
Losing it was never the hard part.

IN SHAPE 365
DAYS A YEAR.

The fat off, the size on, and both still there a year from now, coached one on one and entirely online by JP Hoon, eleven years in the game and coach to a 2026 SA Bikini Open Overall Champion. Your training and your food built around the life you actually live, then adjusted every week off what your body did with it.

11 YEARS

IN THE GAME

26KG

OFF ONE CLIENT

2026 SA

OVERALL CHAMPION

1:1

WITH JP HIMSELF

You have done the hard block before. You were perfect for the first month, the weight moved, people noticed, and then it finished and there was nothing on the other side of it. Six months later you were most of the way back. Here is JP on a client who had just come off 26kg: most people think the journey ends once the weight comes off, in reality that is just the beginning. What he did with Connor next was the opposite of what you would expect. Less cardio, more food, carbohydrates going up week after week, and Connor kept getting leaner. Watch this before you start another diet.

WATCH THIS BEFORE YOU APPLY

JP on why it came back last time, and what has to be different now

If that is where you are right now, apply below. JP reads every enquiry himself, and what his form promises is that he comes back to plan your consultation. Fill it in properly and he arrives at that call already knowing your goal, your history and what has stopped you before. No obligation on the call, and never a payment detail on this page.

PHYSIQUE DEVELOPMENT

How he describes the work himself: add load to the body and feed it enough, with programming correct enough to grow the areas you want, while body fat stays under control so the food goes where it is meant to go

PERFORMANCE

Strength, running and functional work inside the same week when the goal calls for it. He names hybrid training as one of the four things he coaches, and he trains that way himself rather than reading about it

LIFESTYLE AND LONGEVITY

The standard he holds himself to, in his wording: functional, healthy and in good shape 365 days a year, in a sustainable way. Not a body you have to keep rescuing every February

MINDSET GROWTH

The fourth thing he names as the work. Building self belief and growing the mind to take the body where it needs to go, because on a plate he published himself, the days you want to quit are often the days that shape you most

THE PHASE AFTER THE FAT LOSS

The half almost nobody sells. Connor finished 26kg down and then spent six weeks eating almost double, training heavier and getting leaner anyway. That phase is where the body you actually keep gets built

COACHED FROM ANYWHERE

This is online coaching and none of it needs you in a particular room. His enquiry form asks what country you are in, which tells you plainly enough that his people are not all in one place

The guarantee: JP TO CONFIRM He publishes no guarantee on his Instagram, and his enquiry form does not state one either, so this page does not claim one and will not invent one. If there is a promise he is willing to stand behind, it goes in this box in his wording, and it is the first thing to settle on the consultation.

APPLY NOW

Consultation call. No obligation. JP reads every application himself.

He posts the plates. Numbers and all.

THE PLATES
ARE HIS OWN.

Connor came off 26kg across the first half of 2026, and then spent six weeks doing the opposite of what you would expect. Less cardio, more food, carbohydrates up. He now eats almost double what he ate at the end of the fat loss and he is still getting leaner. Mel he has coached for over four years, from a normal beach bikini girl in his wording, to provincial overall champion, to 2026 SA Bikini Open Overall Champion at Nationals.

JP’s published HOONSQUAD plate for Connor: before beside after, 26kg off across the first half of 2026, 1 of 4
JP’s published HOONSQUAD plate: a male client before beside after, front relaxed both sides, 2 of 4
JP’s published HOONSQUAD plate: a female client from gym floor to stage conditioning, 3 of 4
JP’s published HOONSQUAD plate: a male client front and back, before beside after, 4 of 4

01 / 04

Every plate here is JP's own, published on his Instagram exactly as it appears here. Nobody has been cropped, only padded to one ratio so the frame never resizes as you move through them. JP TO SUPPLY: THE REST OF THE RESULTS Three and a half thousand posts deep, and Instagram will not serve most of them without a login, so only what is publicly reachable today is shown here. He has years more of this than four plates. The rest belongs in this carousel and it is the strongest thing missing from it.

“Always checking in, always answering, always asking how I’m doing and even how my family is. No matter how busy things get, he’s always there with the same sincerity, attention and professionalism.”

“Respect, Coach. We keep pushing.”

MEHMET, IN HIS OWN WORDS, PUBLISHED ON JP'S GRID
His form asks you to pick one.

TWO COLUMNS.
PICK YOURS HONESTLY.

JP coaches one on one, online, and reads every enquiry himself. The one real qualifying question on his form is your goal, and it gives you five to choose from: a healthier lifestyle and body, bodybuilding, a photoshoot or wedding prep, hybrid athlete training, or other. Both columns below are built off that list and off how he describes the people who got there.

WHO THIS IS BUILT FOR

  • You want the shape to still be there a year from now, not a good six weeks and one photograph of it
  • You will write down what you ate, what you lifted and what you weighed, in the week it happened and not in hindsight
  • You can name your goal off his list, and it is one he coaches rather than one you are hoping he does
  • You will eat more when the plan says more. The phase after the fat loss is the one almost everybody quits before it pays
  • You will send the check in in the week it went badly. That week is the entire reason a coach is worth paying for

WHO THIS IS NOT FOR

  • You want the number on the scale down by any means, and you are not asking what is left underneath it
  • You want a plan sent over and nothing after it. The plan is the easy half and it is not the half you would be paying for
  • You want a figure before a conversation. His rate is not published anywhere, it gets settled on the consultation, and this page will not invent one
  • You want the finished body for something three weeks away. He works in phases, and a phase does not compress because a date is close
  • You go quiet the week the scale stops moving, which is exactly the week the coaching was supposed to earn its money

“Set a goal. Get the plan. Action leads to momentum which brings clarity and progress. Then it becomes a part of life and the real wins follow.”

JP HOON, IN HIS OWN WORDS

He calls it planning your consultation.

TAKE THE
FIRST STEP.

PLACEHOLDER: HOW MANY CLIENTS AT ONCE? He has never published a cap, so this page does not claim one. He coaches one on one, he reads every check in himself and he runs a supplement brand alongside it, so a real limit certainly exists. It belongs here, in his number.

JP reads it himself. There is no team and no junior on this
About a minute to apply, then a consultation call with no obligation
A weekly check in, and the next week adjusted off what it says
APPLY NOW

Every application is read by JP. If you are not a fit, he will tell you that too.

Still deciding?

THE FIVE REAL QUESTIONS

No. His enquiry form lists five goals and only one of them is bodybuilding. The other four are a healthier lifestyle and body, a photoshoot or wedding prep, hybrid athlete training, and other. He does coach competitors, and he coached a 2026 SA Bikini Open Overall Champion, but the stage is one of the things he does rather than the way in.

That is the normal outcome of a diet run on its own, and it is why the headline on this page counts a year rather than a block. Dropping weight is the half most people can already do unaided. Connor finished 26kg down and then spent six weeks eating almost double, training heavier and getting leaner anyway. That second phase is the one that decides whether you keep it. Say on the application that you have lost it before, because it changes how the first weeks get written.

Then say so on the application. This is online coaching, so the training gets written around the equipment you can reach and around the week you actually have, and it travels with you. Note what his form asks about where you are: a country, never a city.

He has never published a programme length, so this page does not quote one. JP TO CONFIRM: PROGRAMME LENGTH What he does publish is the standard he holds himself to: functional, healthy and in good shape 365 days a year, in a sustainable way. Week to week it is your training days plus one honest check in. If your week genuinely has no room in it, say that on the application rather than finding out in month two.

His rates are not published anywhere. Not in his bio, not on his enquiry form, not on his link page, so this page does not quote a figure and will not invent one. JP TO CONFIRM: RATES The number belongs on the consultation, where it can be matched to what you are asking him to do. After you apply, he comes back to plan that consultation, which is exactly what his form says he will do. Applying commits you to nothing, and this page never asks for a payment detail.

He has been saying it to himself since school.

NO PLAN B.
NOT THIS TIME.

Those are his three words, not ours. Stop negotiating the plan, get the work done or regret it tomorrow. The next year runs whether you apply or not, and the only question this page can answer for you is what you have to show for it.

No countdown on this page, and no seat counter we made up. The honest limit is that he coaches one on one and reads every check in himself, so there is only so much of him to go round. The application takes about a minute. Nothing else is standing in the way.

APPLY NOW

Every application is read by JP. Applying commits you to nothing.